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Monday, 28-Jan-2013 05:59 Email | Share | | Bookmark
LeadMaster CRM

LeadMaster CRM

LeadMaster Australia Blog offers the latest CRM industry and CRM trends news.

Direct Marketing CRM: Mystery Revealed
Spam. One of the most hated words in marketing. I can’t tell you how many times I’ve deleted a spam email while clenching my teeth angrily. How come so many businesses are missing the ingredients for a successful direct marketing campaign? The fact is there’s very little mystery when it comes to direct marketing, as it all comes down to this one magic word: clarity. All that’s necessary to create a successful direct marketing campaign is clarity in strategy, design and content.


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